ABOUT
The Atlanta Beltline Partnership is a nonprofit organization that helps keep the Atlanta Beltline vision on track by enabling the construction of more parks and trails; engaging the public through tours, health and fitness programs, and special events; and empowering Atlanta Beltline residents to connect with affordable housing, sustainable economic development, urban revitalization and a healthy lifestyle.
It is safe to say that Atlanta’s favorite sidewalk holds a special place in the hearts of our entire community.
CHALLENGE
As a non-profit organization supporting one of Atlanta’s most visible civic projects, the Atlanta Beltline Partnership needed to communicate with a broad and diverse community while staying true to its mission. Programs, initiatives, and fundraising efforts evolved quickly, requiring creative that could adapt across print, digital, and campaign channels. The challenge was balancing clarity, consistency, and inclusivity—ensuring messages resonated with the public, donors, and partners alike, while reflecting the Beltline’s impact on neighborhoods and communities throughout the city.
SOLUTION
We partner closely with the Atlanta BeltLine Partnership as an extension of their team, providing flexible creative support that can scale with their needs. By developing clear visual systems, accessible messaging, and adaptable templates, we ensure consistency across print, digital, and campaign materials while allowing room for timely updates. Our collaborative process helps translate complex initiatives into engaging, community-focused creative, supporting fundraising efforts, strengthening public awareness, and reinforcing the Beltline Partnership’s mission across every touchpoint.
